Tuesday, March 13, 2007

It's not just what you say, but how you say it... and to whom

You know it makes sense
It is yet another example of an organisation realising the benefits clear communication can have on both its profits and public relations.

Not so engaging can also have a conspicuously deleterious influence should one be seriously committed in seeking to influence the widest audience demographic to a positive and proactive outcome.*

I've seen it a lot lately... often right here.

* Writing all funny may be great and all to impress mates in the boozer at the Ivy, but it's well worth giving it the old literary (as opposed to Glasgee') KISS (Keep It Simple, Stupid) if you really want to move masses of the masses.

No comments:

Post a Comment

I believe in freedom of speech. But I also don't like bullies on blogs, even verbal ones, as they can drive away those with something valid to say... or offer.

Subjective is fine, but well argued and substantiated is even better. Calm and polite tops. Anything that crosses my personal line will not go up. There may be reasons given, but not guaranteed.

I'm not too keen on 'Anon' as a handle (and the content usually explains why), so if that's what you opt for it may not make it. Sorry.