Showing posts with label CONSUMER BARRIERS. Show all posts
Showing posts with label CONSUMER BARRIERS. Show all posts

Wednesday, September 17, 2008

All the research that's fit to print

WRAP research shows four main barriers to recycling

The study found that the barriers are:

Physical – when containers for collecting recycling are unsuitable; when there is no space for storage, when collections are unreliable; when people have no way of getting to recycling sites

Behavioural – if people are too busy; if they struggle with establishing a routine for sorting out recycling; if they forget to put it out

Lack of knowledge – not knowing which materials can be recycled; not understanding how their local scheme works

Attitudes and perceptions – not believing recycling is good for the environment; not wanting to sort waste; not feeling personally rewarded for recycling

The phrase 'Well, D'uh!' springs to mind, Closely followed by 'Has this not been done before?', and then 'If not why not; if so, why again?" and... "How much this time?"

Let's see who dutifully reports this 'wishful list'...