You got it free here first

But if you have a spare $1ok, you can get it confirmed, probably in a tad more detail here:

The Media’s Key Role in ‘Greenwashing Washout’

I am ashamed to admit (and hence pondering whether to ask) what a LOHAS consumer is (I suspect... it's me. Addendum: Oh, it is), but really this is the key section:

'...consumers express more distrust of the media, underscoring the importance of communicating only the most meaningful, memorable and relevant environmental news to have the best chance of regaining consumer trust.'

Certain media... take note. You know who you are. If you care.

Enviromental Leader - Greenwashers Get Site Of Their Very Own

CATEGORY - GREEN MEDIA - E-Links

International

climateandenvironmentmedia.com - formerly, but now still including, EAST Journal
greenyour - US-based

EU

UK

National

greenfinder.co.uk - nice, simple info source, with links. Plus a free newsletter.
smartplanet - ditto

Regional

Local

Gloucestershire

glosgreenguide.co.uk - to be reviewed. Their blurb - A comprehensive Guide to green businesses and services in Gloucestershire. With over 300 entries it features a wide variety of organisations and acts as an invaluable tool for the environmentally conscious individual. The online guide also provides beneficial services to green organisations; including a webpage hosting facility and a Featured Supplier page.

It boasts an easy to use search facility, whereby businesses and services are divided into easy to navigate categories. It also provides an opportunity for users to 'Suggest a Supplier' - so if you know of a green business/service provider/environmental organisation or initiative in Gloucestershire log on today to get them included! - HINT HINT!!!!

Yeah, I know, there are scag-loads. I'm just drowning so I'll do 'em as they crop up, I get time... or you prompt me:)

Industry

businessgreen.com - NEW
greenercomputing.com
renewableenergyworld.com
Talking Retail
Wave Energy Today -

Science vs. Media. And the losers are...

Us! (Planet will do fine)

Reporters feel the heat over climate change

There's what we get told by government...

There's what we get told by media*.
There's what we get told in blogs*.
And then... there's what we chance upon in follow -up letters pages....

Biofuel production is not justified

Now, maybe they are right. Maybe they are wrong.

But it all rather makes my case that whatever we do get 'told' to 'help' 'us' make decsions, it may not be all we need to know to arrive at the right... or at least best-informed ones.

*I blogged on this t'other day.

So much to do, so little time

I just had a small epiphany on media consumption behaviour, at least on a personal basis.

At a time when it seems reading print is going down (see here , though I might ask where the Guardian's readership is and going before getting too excited about The Sun), online and/or a/v seems the way, but then I happened across the Guardian's Environment Weekly.

And you know what? Much as there was much worthy stuff in there, I could not be bothered to click.

Odd, as I'm sure the time commitment would be the same or less. For some reason I like it in print.

It's good to share

VBS offers airtime incentive to socially beneficial advertisers

Sort of an ee-BOGOF? (Enviro/Electronic)

Now all I need is the £ to match the other one.

Worth a go.