Maybe the first, but it won't be the last!

Greenwashing and greencloaking seem to be all the rage at the moment, but businesses need to beware just what they claim; tell porkies and you WILL be outed.

This from PRWatch details one such case from the Australian Woolworths business, outed by an anonymous blogger, and creating a glorious own-goal. They even went so far as to invent an organisation! They have now had to withdraw the entire product range involved!

That's the first goal to the consumers that I've seen documented so far.

Greenwash Corporates 0 - Consumers United 1.

And we're only in the first minutes of the game yet!
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And now this from today's Indy - not greenwashing, but a case of deliberate corporate obfuscation (charge-cloaking?) from the HSBC where charges are, according to them, well, not charges!

As ever, the consumer foots the bill

This eyebrow twitching article from Reuters reports that European consumers are being conned by the major power generation companies.

"The electricity generators are given, free of charge, permits to emit millions of tonnes of carbon dioxide which are currently worth around 20 euros a tonne, but are then charging consumers as if they had been made to pay for the permits."

"politically and morally it is going to be hard to justify making so much money out of a scheme designed to reduce emissions -- with consumers footing the bill".

Not really that much of a surprise I suppose; yet another one-sided game ..... Big Corporate Boys 5 - Consumers 0.

And no referee to be seen anywhere!