Saturday, March 17, 2012

Smart Mums Go...

I am pretty green.

And that includes on the credulity side, so if there is a spoof to be played, I'll be the first victim.

However, I must say I rather screeched to a mental halt at this ad in my local paper.

Are they really trying to say, to the extent of blowing a fair whack on the message and media, that the perfect gift from cash-strapped kids (even middle--aged ones) to their Mums on Mother's Day is a... £26 licence to throw out garden waste?

Now I know there are many and varied Mums out there, but in the 'thrill' stakes, perfect gift-wise, I'd say that was kind of a stretch, even for the most optimistic local authority.