Showing posts with label Junkk - GREEN NAPPIES. Show all posts
Showing posts with label Junkk - GREEN NAPPIES. Show all posts

Wednesday, December 10, 2008

NEWS/Commercial PR - Kids and the crunch. Figuratively, at least.


If there is one thing that is up there on the inevitability list along with death and taxes, it's the not so small fact that for a significant chunk of junior's early years you will be dealing with the consequences of the human alimentary process every day, 24/7, 365/365, Christmas and Boxing Day included.

Sorry for that thought. And on top of the sheer joy of all that is involved dealing with it, there is the mind-bending 'kerching!' every couple of hours on top.

Now we really can't do too much to mitigate this bonding moment except empathise (Junkk Male had twins and still bears the mental scars of being a trendy new age 90's daddy), but at least we might be able to pass on a little something to help those green-minded to also save a bit of green as they deal with it (sorry:).

PR as received, E&EO...

From birth to potty – The Pop-In has arrived! Close Parent – makers of The Pop-in Nappy and Close Baby Carrier – has launched a new website and to spread the word they are giving away 1000 Pop-In reusable nappies. There’s no catch – all you have to do is register your details and a nappy will be yours. But hurry, the offer is limited to the first 1000. One nappy per household.

This clever reusable nappy takes the best bits from all-in-one and two party nappy systems to create a unique nappy that is great value and so easy to use.
The shaped nappy comes apart for easy washing and fast drying and simply poppers back together for speedy nappy changing. There’s no need for a waterproof wrap. It features double leg elastics, soft stretchy tabs and adjustable waistband for a snug fit and complete protection against leaks.

The Pop-In’s highly-absorbent and super slim inner soaker is made from naturally anti-bacterial and environmentally-friendly bamboo. That’s why it is so quick to dry. Also each nappy comes with an extra-absorbent nighttime booster pad for comfy, dry nights.


And the best bit about The Pop-In is that you only need to buy it once. The nappy has unique popper system that grows with your baby from birth to potty training, saving you time and money.


Available in five gorgeous colours – coconut, custard, pistachio, duck egg and pumpkin.

The Pop-In is priced at £15.00 for the starter pack of one Pop-In, one Dri-Night fitter booster and one liner. A multi-saver option costs £229.50 and consists of 20 nappies with six Dri-Night fitted boosters, two waterproof tote bags and 200 flushable liners.


Small tip to the wise.... very welcome to be sure, but best not make it an actual Xmas present. I speak from experience.

Sunday, October 19, 2008

CATEGORY - GREEN NAPPIES

But it's worth sharing other, related stuff as it comes our way:

Articles

Guardian - UK's first nappy recycling plant - Must apply for a job(by). Hey, it's not before time!

Letsrecycle - Firm seeks site for first UK nappy recycling plant

Telegraph - NEW - Nappies: terry cloth more environmentally-friendly than disposable

Times - NEW - Blow to image of ‘green’ reusable nappy - Guess it depends on where you read?

Times - NEW - Washable nappies greener than disposables, suggests report - and, indeed, who

Grants


Information

Real Nappy Campaign -
Women's Enviromental Network -

Suppliers

Junkk.com is of course quite in the... er.. thick of this, via a local relationship with aptly-named Green Nappies.


Anything that gets out of the deep doo-doo that our little future generations can crank out!

Wednesday, April 30, 2008

There's a lot you can do from the rooftops

Another share from another group:

It looks like a cut and paste from a report, but comes unattributed:

Dirty nappies will be turned into roof tiles when a recycling plant
opens within the next year.

The recycling plant, the first of its kind
in Britain, is expected to divert thousands of tonnes of waste that
would otherwise end up in landfill sites. Nappies processed at the
facility will be turned into a range of products including roof tiles
and plastic cladding. The site will have the capacity to recycle about
30,000 tonnes of nappies and similar absorbant materials such as
incontinence pads each year. It is expected to open late this year or
early in 2009 and will be built at a cost of more than £20
million in Birmingham by the firm Knowaste in partnership with Alpha
Wastecare.It it estimated that up to 750,000 tonnes of nappies -
enough to fill Wembley Stadium eight times - are buried in landfill
sites each year in Britain as part of 29 million tonnes of the
nation's annual municipal waste. Local authorities are under
increasing pressure to reduce the quantity of waste sent to landfill.
Each year until at least 2010 tax per tonne, now standing at pounds 32
for every tonne of waste, will rise.

No sh...! Works for me.