I have been moved to write to the BBC News as their latest (it has arisen before) 'report' on a crisp labelling was wofeul!
What was all that about? Walkers puts a label that means nothing to anyone and can be compared with nothing, yet get a load of publicity. And now Coke are jumping the bandwagon.
Yes, there was debate of sorts, but not exactly helpful. A lady from something or other to say it raises awareness and a guy from Boots to mutter about a shampoo they might or might not have tried it on but are now 'standing back'.
And this on the day the IPCC report features second after an ongoing historical murder investigation. Shame the Spice Girls and Comic Relief got in on the act to distract from mankind's cat-astrophe, too. Or is that why we also got Sgt. Podge, the 4x4 hitching moggy?
No wonder no one is taking much seriously!
Saturday, November 17, 2007
IPPC in the news
Bearing in mind the obviously serious nature of what has been deemed 'an imminent catastrophe to humanity', I have just decided to do a quick scope of the coverage.
BBC - Pictured. And as I write, they have gone live to have a reporter be told that there's nothing new on a old murder enquiry. In fact, at 9.08 they cut away from the IPCC reporter in Valencia to something more important. Bless.
Mind you, if the best thing they can come out with is 'the next step' is to have another meeting next month in Bali, then I guess that might not exactly perk up the ratings.
Times - Top of tree online on global. Kudos! UK... er. Front page... nope!
Telegraph - Online.. well hidden if it's there! Front page... tba.
Guardian - Online... sort of. Front page.... tba.
Indy - Online. Front page... um, no.
FT - Not obvious. Front page... tba.
Tabs - Don't ask
Newsnight -
Seems the world's about to collapse. And now, on a lighter note, remember that sketch... (at least this critical piece wasn't truncated by '... and that's all we have time for, because here's a skateboarding turtle'. Oh... but wait... there IS another).
I just woke up to the Breakfast News coverage of the IPCC report. So Climate Change IS down to man and we are on the verge of a catastrophe. And this time is for sure. Well, more than the last. Not as much as the next, maybe. Odd then that it was not top priority in the national newscaster's morning report (not figuring too high in the national papers either. Pity the Spice Girls reformed on the same day as Children in Need.... as the world goes down the tube).
Anyway, watching Newsnight's coverage of the next big thing I mainly discover the Green Elite and their media caravans are off from Valencia to Bali (will we getting the same selection of ladies and gents to stand in front of the same building to say the same thing? Nice use of money, not to mention footprint example) to doubtless issue yet another 'this is the one' (Couldn't they all stay in one place, and where most are already... say... New York?) .
Ironically in the same breakfast show there was a Newswatch about a piece where a hotel in Las Vegas was covered live as it was demolished by explosion. So we waited... and waited... and almost gave up. And then it exploded, but only as many had given up waiting despite being told it was coming. Not really the BBC's fault as they had been told the time and it didn't happen as and when advised. But that's the problem with relying on uncertainties to issue endless warnings.
I am just not sure how many such 'outings' can be engaged upon, at least in this manner, before people begin to 'drift'. And such is my weariness with the assault, and lack of faith in their commitment to balanced science, despite the fact that it is clearly stated that it IS, NOW, man-made, I simply am not able to believe it and will continue to concede only man-worsened. I also rather suspect there are others who feel the same, or are even more dubious. Which all distracts from just getting on a DOING tangible things to engage with the general public rather than wittering on, going on jollies ('because our job requires it even if we're saying yours shouldn't') and giving sceptics ever more ammo.
Then we go on to learn by way of major advances in mitigation that Coke is 'thinking' of popping its carbon footprint on its cans, as have Walkers on its packs. No one had a clue what it was all about. So at least the BBC had a slight sense that this aspect was a bandwagon that was out of control. Shame they can't make the connection with the main... er.. almost main... piece. It is not up to the consumer to wade through all this, with the endless proliferation of hugely funded 'awareness' campaigns from pointless quangos we are being bombarded with... to little effect, evidently (see above, below, sideways). Or our national media.
What's going on? A crisp maker puts a label that means nothing to anyone and can be compared with nothing, yet get a load of publicity.... again. Newsnight covered this a while ago! http://junkk.blogspot.com/2007/09/black-stuff.html And this on the day the IPCC report features second after an ongoing historical murder investigation. Shame the Spice Girls and Comic Relief got in on the act to distract from mankind's cat-astrophe, too. Or is that why we also got Sgt. Podge, the 4x4 hitching moggy? Is everything now totally driven by PR luvvies and their speed dial chums who only look at ratings before jumping?
No wonder no one is taking much seriously!
Absolutely the lastest and worstest... yet
I just woke up to the BBC's coverage of the IPCC report.
Seems that Climate Change IS down to man and we are on the verge of a catastrophe. Really.
Odd then that it was about third in priority the national newscaster's morning report (not figuring too high in the national papers either. Pity the Spice Girls reformed on the same day as Children in Need.... as the world goes down the tube).
Anyway, the Green Elite are off from Valencia to Bali to doubtless issue yet another 'this is the one'. Ironically in the same show there was a Newswatch about a piece where a hotel in Las Vegas was covered live as it was demolished by explosion. So we waited... and waited... and almost gave up. And then it exploded, but only as many had given up waiting despite being told it was coming.
Not really the BBC's fault as they had been told the time and it didn't happen as and when advised (the jolly piece about the urban cat being picked up daily... in a dirty great 4x4... being simply an 'interesting' piece).
That's the problem with relying on uncertainties to issue warnings.
I am just not sure how many such 'outings' can be engaged upon, at least in this manner, before people begin to 'drift'.
And such is my weariness with the assault, and lack of faith in their commitment to balanced science, despite the fact that it is clearly stated that it IS, NOW, man-made, I simply am not able to believe it and will continue to concede man-worsened, for all sorts of personal and professional and personal reasons.
I also rather suspect there are others who feel the same, or are even more dubious.
Of course, I will continue, as I have done for years, to DO all I can to mitigate our impact anyway, because I reckon what is going on it's best to get on with some less wasteful behaviour.
STOP PRESS - Coke is thinking of popping its carbon footprint on its cans, as have Walkers. No one had a clue what it was all about. So at least the BBC had a slight sense that this aspect was a bandwagon that was out of control. Sahme they can't make the connection with the main... er.. almsot main... piece. I totally agreed with The Friends of the Earth lady who said it was not up to the consumer to wade through all this, and totally despaired at the Carbon Trust executive's defence of the role of organisations such as his in the proliferation of endless awareness campaigns we are being bombarded with... to little effect, evidently (see above).
Seems that Climate Change IS down to man and we are on the verge of a catastrophe. Really.
Odd then that it was about third in priority the national newscaster's morning report (not figuring too high in the national papers either. Pity the Spice Girls reformed on the same day as Children in Need.... as the world goes down the tube).
Anyway, the Green Elite are off from Valencia to Bali to doubtless issue yet another 'this is the one'. Ironically in the same show there was a Newswatch about a piece where a hotel in Las Vegas was covered live as it was demolished by explosion. So we waited... and waited... and almost gave up. And then it exploded, but only as many had given up waiting despite being told it was coming.
Not really the BBC's fault as they had been told the time and it didn't happen as and when advised (the jolly piece about the urban cat being picked up daily... in a dirty great 4x4... being simply an 'interesting' piece).
That's the problem with relying on uncertainties to issue warnings.
I am just not sure how many such 'outings' can be engaged upon, at least in this manner, before people begin to 'drift'.
And such is my weariness with the assault, and lack of faith in their commitment to balanced science, despite the fact that it is clearly stated that it IS, NOW, man-made, I simply am not able to believe it and will continue to concede man-worsened, for all sorts of personal and professional and personal reasons.
I also rather suspect there are others who feel the same, or are even more dubious.
Of course, I will continue, as I have done for years, to DO all I can to mitigate our impact anyway, because I reckon what is going on it's best to get on with some less wasteful behaviour.
STOP PRESS - Coke is thinking of popping its carbon footprint on its cans, as have Walkers. No one had a clue what it was all about. So at least the BBC had a slight sense that this aspect was a bandwagon that was out of control. Sahme they can't make the connection with the main... er.. almsot main... piece. I totally agreed with The Friends of the Earth lady who said it was not up to the consumer to wade through all this, and totally despaired at the Carbon Trust executive's defence of the role of organisations such as his in the proliferation of endless awareness campaigns we are being bombarded with... to little effect, evidently (see above).
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