Wednesday, May 24, 2006
Can't quote it as there is no online link, but I noticed a small
piece in The Sunday Times Driving section that More Than insurance is
offering a discount of up to 13% on insurance of hybrids.
Assuming this is a genuine deal (there is a funny trick marketing
folk can pull of bumping a price up only to discount it) this is to
be lauded as an incentive based idea.
Don't know if hybrid drivers are safer, though.
Well, another question posed, another answer provided.
In a previous blog I'd noted a Sunday Times Travel piece that had
been carbon offset, and wondered whether this was a 'new and/or
Well, I was reading this Saturday's Guardian, and came across their
Travel section, and the answer to the above is now 'looks like/not
any more', as it was littered with 'Non-flying' special logos, and
their own claim that 'This edition has been carbon offset.'
I was going to pounce on that, but inside it does have a piece about
how from this week on, the emissions created by writers will be offset.
It's better than nothing I guess, and digs them out of a slight hole
eyebrow-twitch-wise ( at least they noted the irony of Leo Hickman
flying to attend a summit in Geneva - I've yet to read the report so
we'll see what I have to say about what he says subsequently), but
let us not forget that we are only talking the consequences of travel
of a few individuals from one section of a major organisation, whose
jobs are to sell the joys of traveling the world to a readership in
At least they are now setting an example, but how many will follow?
Before I do, I'd need a much better sense that this liberal guilt-
trip (currently voluntary) imposition is going where I know it's
doing some good. And I simply have no idea, because nothing so far
has been done to explain it to me in terms I can grasp and/or be
No sooner do I write that earlier blog about ads than one comes my
way that pretty much falls into Junkk.com's lap!
It has everything I could hope for: lifestyle, end-benefit... and
built-in second use ideas. I count at least two. Not so sure about
the shower but the sun-lounger is actually already part of my
Why... oh, why... did this proof of our concept have to be for
bottled water, especially at a time when the desalinity advocates
(see another recent blog) are making the very fair point (if missing
a counter version that the amount we drink probably pales in
comparison to all the rest of purified tap water's uses) that making
a litre of deSal is waaaaay more energy efficient to a litre of bottled.
Yet another horn to sit upon I guess.