Will never hurt me, but poor ratings will with luck sink in with the producers and sponsors, where what a few brave souls were trying to point out from the outset once we saw what was going on (and saw ourselves being vilified by the few acolytes - one suspects mainly staff of the production (the website numbers tell their own sorry tale) and, worse, the vindictive twists of the edit suite :
Media Guardian: On Saturday night, another of Sky One's big hopes for the autumn, The Big Idea, a business reality show featuring The Apprentice's Ruth Badger as a judge, ended its seven-week run with a whimper. The final installment of The Big Idea attracted just 24,000 viewers on Sky One between 9pm and 10pm.
Am I in 'told you so' mode/mood? A bit. But I take no pleasure in the failure, as we invested a lot in getting seen.... by a rapidly diminishing audience, with almost no media coverage in complement.
One can only wonder what may have been had they not tried to engineer the heats to suit whatever bizarre notion they had of the kind of audience they were trying to reach.
My personal view is that this could have been a BIG idea, but a slow burner. People of passion getting involved, pitching genuine ideas with substance that could go on to make a difference, and creating a groundswell of support from those fed up with Dragon's Den egos and similar editorial manipulations.
Sad.
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