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One more for my new ad-related blog, Bordello Ivory Tales (link RHS), but it still applies here, if not more so.
In case the image is not clear, 90% is of a plane. You can see the headline.
Now, honestly, has that got you running to book a train?
I'm sorry, but waaaay too many green-related ads are a total waste of money. This was 2/3 page colour in the Sunday Times.
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