“‘The fact that I flew here to sit on a panel for one and a half hours, then I´m flying straight back to the US, is an example of our commitment to environmental sustainability,’ boasts Indra Nooyi, CEO of PepsiCo, blissfully unaware of the irony of her statement.”
Taking Care Of Business
I have been quiet...er, here, of late.
Lots of reasons.
The main one is the sheer volume of information one can get, and needs to process, can overtake the ability to actually DO anything.
But I have also been subdued by 'events'.
The sheer incompetence of our political classes still astounds even as it exceeds one's worse expectations and fears. Matched only by the superficiality at best, equal incompetence and complicity at worst, of most major media... which frankly depresses.
And then, there are the rest. From activists to big business, as typified by that quote above.
Yes, I am keen to learn all I can and DO more to make the world a better place for my kids.
But the sheer, rank, hypocrisy of those who have set themselves up, and above 'us' is proving very hard to stomach... much less try and work around (as 'with' seems only to occur to them if there is money to be made, careers to enhance or a target to be met).
I love the resource that is twitter (and upon which this will appear in the net 24 hrs), but even with only a few hundred folllowees I can no longer do justice to following and re-tweeting (on sharing) what they post.
Hence a pause is called for.
Equally here, though I see more value to the 'causes' of Junkk.com, RE:tie and, by extension 'proactive, pragmatic, enviROI+ green advocacy' to popping out the odd post to maintain a presence. Probably more around my thoughts than on specific topics, as I simply do not have the time, or support, to do each one the justice it requires.
To get to that happy stage I need to earn some money. First up to feed the family. But then, if it flows as I hope it will again, to enable me to invest in what I need to make Junkk.com, and all that surround it, all I have always hoped it can be.
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