Friday, April 28, 2006

Ask not what you can do for your country, but help your country do more for the planet

There's little not to like about a charity gig. If you are a music lover you end up getting a load of great entertainment, often at a fraction of the cost. If you are a performer, you get a load of publicity, often at a fraction of the cost. And if you are the beneficiary, you get a load of coverage and money (assuming it does not all get consumed in expenses, no matter how generous the contributors' time).

So I cheerfully endorse all behind 'The Big Ask' gig.

After Thom's little spat courtesy of the Times a while ago, when his last tour's carbon costs were lobbed back at him, I'm sure this one will be a truly no-waste, no eco-cost deal at all. All turning up in Priuses and drinking tap water rather than bottled, and only snorting coke grown in Penge rather than flown in from Columbia. And definitely every effort to maximise the public access and financial contribution without tons of freeloading media luvvies and celebs hogging backstage going for a ratings/career-boosting soundbite about how they make sure their tour jets use biodiesel.

It reminded me of a 'green' (there's that word) event we attended, and at which First Lady PJ was to sing, where I read in the blurb that the sound system was to be powered by solar. As it was a night gig that was going to be a feat, and when I arrived sure enough about 3 40' artics had disgorged a lot of very big black boxes that had dirty great big cables running off diesel transformers. It would have been a very quiet gig without them, so I think one can get a bit carried away when you start worrying too much about 'cons e-quences'.

Not so sure about the 3% 'target' it's all about, as you know what I feel about targets by now, and it all still seems a bit vague to me, but as awareness building it's a BTN (better than nothing). I guess I'd just like to see more energy and effort going into motivating and educating folk with realistic tangibles.

Me, I'll keep on with looking for more end-benefits for the individual consumer with our gig: 'the small, but often, DO'.

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