Suffer little children. It's good business.

I just saw an ad man and a charity lady discuss a kid's ad that has been pulled for 'being distressing'. And justified as necessary to secure money, most of which goes on the next campaign.

I was sickened. But not by the ad.

Here's what I wrote.

These 'tactics' can lead in only one direction. Loads of awards for the ad agencies. Bubbly corks popping in the media agencies. Nice salaries for the expanding charity marketing departments. And how much going to what that tangibly helps kids... exactly?

I would wish this question had been answered, despite being posed more than once.