I have just returned to the blogseat having had the privilege of sharing a breakfast networking event that had as its guest speaker Heather Gorringe of Wiggly Wigglers.
Beyond the obvious inspiration of her business success, as an engaging and highly entertaining speaker it was also fascinating to be given a true 'warts and all' account of her struggles to get going, get established, and overcome hurdles.
I also learned a neat trick for post-talk Q&A time: have some giveaways ready for the first to pipe up. Breaks the ice nicely. I was, I am proud to say, the first beneficiary of this clever motivational technique. What's more, I now have another nice book to add to my Junkk RE:view section collection (with a rather embarrassing backlog)!
My question was actually about her adventures into the world of web 2.0, which are many, varied.. and highly successful. Her weekly podcast recently won a top award, and is picked up worldwide.
I really need some help and advice to make more of all that Junkk.com can engage with in this regard, and she has kindly extended an invitation to chat more and see how we can help each other, though I suspect it may be more in my direction (that said, we did pop them on our diRE:ctory years ago).
Another nice part of the event was the realisation that this area does seem to be throwing up more than its fair share of entrepreneurial spirits to complement a fairly healthy level of official interest in all things environmental. So I was also pleased to reacquaint myself with Herefordshire's new Cabinet Member for the Environment, who I hope will take me up on my invitation to visit. I certainly feel there are synergies to explore.
I'll end with a but, if only a small one. In fact it simply highlights how so much that is green cannot be easily popped in black and white pigeon holes.
Readers will recall that recently I was enthusiastic about a local initiative to encourage the practice of macerating waste and sending it down the plug hole for recovery.
So imagine my surprise and disconsternation when Heather referred to this... and was not in favour. Showing the surprising breadth of representation our fair county can throw up, she was then challenged by Sir. Colin Shepherd, who declared an interest (he apparently pioneered such things) but really rather disagreed with her. Sadly the debate did not get taken to quite to the satisfactory conclusion I'd hoped. Nor, really, did a further point from the floor regarding the use of Green Cones, about which I have also blogged in the past (but can still not persuade the sales guys to take the 10 minutes it would require to add to our diRE:ctory). Again there was some debate, as Heather rightly pointed out its positive products are 'wasted'. However I do think there are other, practical aspects of consumer behaviour she may not have truly appreciated, and for which I will accord it a 'better than nothing'. Mind you, I am feeling a DIY Junkk.com solution may be in the offing.
In chatting to another guest, more than knowledgeable on the subject, I must say it is a tricky one. Obviously any form of useful reclamation is better than none. But, if we do look at my favourite umbrella measure, the enviROI, then if the priority we face globally is reduction in airborne greenhouse gasses, recovery must come at the top. Hence, for now, I do think I am erring on the macerator route as best for my kids... with some healthy composting on top in complement.
Unless, as I think they used to say on 'That's Life"... you know different!
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