Show me where the money goes

Nothing like an opportunity to air the notion of enviROI as a worthy measure of an initiative's actual value to the planet: No lectures from Tesco

So when Tesco was advertised as funding green efforts to the tune of £25M we took note of those who took note.

I think first one has to get past the notions of supermarkets being part of 'the' problem. Whatever they are, they are here to stay, so that aspect of the discussion seems unproductive. And, as again evidenced here, there seems to be a requirement that you either in a pro or anti camp at the extremities. No middle ground allowed.

The question to me is what is going to be done with/for the money, and will it be worth what's spent... and in what terms. My kids' futures? Or other benefits less connected to that (to me) essential aim.

So I look forward to more consideration on these whenever anyone feels ready.