Relaunching bbc.co.uk
The BBC is looking for digital agencies to help it redesign BBC Online to encourage user -generated content and give it a more web 2.0 feel (a.... what!!!?). What should it overhaul?
Well there's the trust thing, see.
Will what content I generate as a user get even acknowledged, much less used? And if it does will it be 'moderated' or edited?
Otherwise, for this content creator, the duck is dead.
And why I tend to reply on places like this rather more than on the BBC (Newsnight blog excepted, so far).
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