Sunday, November 04, 2007

Paying Green to get Green?

I cite this mainly because I like the headline: Ethical investments on a different planet

It's also a good summary of the current situation, I think.

Though I concern myself when those in suits start according labels according to hues of green. Most, I suspect, will not grasp what lies behind these definitions that will as surely be used in tomorrow's ads as night follows day.

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