Just had in the latest consumer-inspiring creative from those jolly recycling chaps.
Fortunately, it has arrived just as I am preparing my speech for the forthcoming ECOPACK conference on the topic of, well, amongst other things: 'Giving your plastic bottles the chance of becoming something else.
Only... perhaps with a bit more Junkk.com end-benefit and a little RE:tie twist to top it off.
Nice to see the big bucks comm budgets cranking out those award-winners.
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