Friday, February 08, 2008

'I got wet 'cos it was raining' shock!

I'm probably setting myself up for a fall here, but this made me giggle (and at this time on a Friday you need to): Yell Group blames reduced advertiser budgets for revenue drop

Thing is, like the mighty publishing empire (and indeed many commercial entities), their main product seems (to me at least) to be, well, dependent on clients buying their stuff.

So if the clients buy less, then one presumes revenue will follow.

I know it could be a bunch of other stuff, like the CFO running off with the Xmas petty cash, but it just seemed an odd way to put it. Maybe saying such stuff in this way is why they get the big bucks.

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