Tuesday, April 28, 2009

Pack Design... scaping the bottom, and sides of the jar

I love design. Well, good stuff, be that a subjective arena.

Of course, there is also the various diverse areas it can be applied to, from looks to function.

And sometimes the desire to sell can be at odds with the need to be more environmental.

Take this jar.

It's quite pretty. Not sure I can immediately think of a reuse yet, but who knows.

Thing is, I also rather bewail the fact that its curvy design, whilst eye-catching, has also prevented us from scooping out as much food as possible, which leads to waste.

Yes, there is shaking with a few cc's of boiling water (be careful of popping the cap on if/when you do), but ease of maximising product access should be a consideration.

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