Monday, November 19, 2007

It's November; it's extraordinary'

So say the blonde and the bouffant on BBC breakfast this am, about the fact that there was snow last night. I merely ask...'is it?'. If so that is worthy of note in the MWCC issue. If not, it sets up the BBC for a fall.

Because the segue for this piece was Declan and the 'low carbon family' now car sharing. Seems that, having for no good reason taken two cars to drive side by side daily, they now have realised they can go in one.

I was moved to write:

'Car sharing is... can be a great thing in carbon mitigation.

However, I have just watched you and the 'family' agree that busses are none too effective, even when prevalent, at 'fitting in' with the family schedule.

How many people, even within the same family, can leave or, much more pertinently, ensure they return at the same period within the same location and/or timing?

I think you portray an idealistic scenario in this piece.

Perhaps some thought needs to be given to coordinating better such sharing (Midlands Today has just announced dedicated lanes for sharers, so there are incentives) ways to DO this by way of public service campaigning/information.'

I am now, of course, inspired to list these as our national broadcaster is not that worried about such things, though I bet their excellent online site is littered with advice... point at them guys! We need information, not propaganda (though the cause of bus travel took a knock).

And I'll also raise the small notion I have created that needs some help (time and money) to get off the ground. It will not address daily commutes (though it can in complement to others), but it will be a big step on 'one-offs').

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